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The Revel Blog

Looking for insights to build your brand and grow your business? You've come to the right place. This is where we talk the walk.

  1. Target the Right Customers for Your Manufacturing Company


    Narrow-mindedness isn’t typically considered a good thing, however, when it comes to marketing, especially in the crowded world of manufacturing, a narrow focus is exactly what you need! Rather than spread your marketing efforts too thin and across..

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  2. Revel Invests in Downtown Muskegon with New Office


    Revel, creators of the Watch Muskegon community marketing campaign, are demonstrating their devotion to the city by being the first business to take up residence in a newly constructed six-story building downtown, said to be completed by fall 2018.

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  3. Why Are Personas So Important for Industrial Marketing?


    Two words: qualified leads. Actually, here are two more: increased sales.

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  4. You Are 5 Questions Away from Your Target Audience


    If you manufacture, let’s say baby strollers, there’s a baby somehow involved in your buyer’s life, right? Or perhaps one of those pocket chihuahuas dressed like a baby, but let’s not go there. The point is, you wouldn’t market your stroller to some..

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  5. How Can Social Media Possibly Help Manufacturers?


    Listen, we get it. As a manufacturer, you can’t imagine yourself hanging out with the likes of funny memes and pet videos, but we’re here to tell you, social media isn’t just for family and friends and B2C businesses anymore! Done right, it can..

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