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The Revel Blog

Looking for insights to build your brand and grow your business? You've come to the right place. This is where we talk the walk.

  1. You're using analytics, but are you covering all the bases?

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    Marketing analytics are more important to manufacturers than ever before. Here’s what you need to know:

    In the second game of a 1946 doubleheader, Cleveland Indians player/manager Lou Boudreau moved all four infielders between first and second base..

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  2. A Digital Guide Primer

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    I remember it so vividly. It remains a clear “before and after moment,” the kind you look back on and realize that everything has changed. In October of 1994, I was working at my weekend help desk job. When it was slow, I would activate my dial-up..

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  3. 6 Types of Digital Marketing to Integrate Into Your Next Manufacturing Marketing Strategy

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    Digital spending will see double-digit growth in the U.S., soaring from $83 billion in 2017 to $129.23 billion by 2021. It may be the wave of the future, but many manufacturers still depend on traditional marketing to make a sale. In the manufacturing..

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  4. 9 Reasons Your Manufacturing Company Needs to Rebrand

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    There are a variety of situations that may motivate your manufacturing company to consider rebranding. Rebranding is what happens when a company decides to change or shift any significant element of its brand to position itself differently in the..

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  5. 8 Essentials to Crafting a Successful Inbound Marketing Campaign

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    According to Hubspot, an inbound marketing and sales software company, the number of marketers who are practicing inbound tactics rose from 60% last year to 85%, while the percentage of marketers who don’t run inbound tactics dropped by nearly half to..

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